Write Camp Emails That Parents Actually Read — In 5 Days

(Even If You Don’t Know Where to Start or Think You’re “Not a Writer”)

A FREE, 5-day email course breaking down everything you need to
connect with families, build enrollment momentum, and tell the story of your camp with confidence.

Created by Jack Schott, who has...

  • Helped hundreds of camps rethink staff training, family communication, and enrollment strategy.

  • Sent email newsletters that get saved, shared, and replied to — not ignored.

  • Spoken at 50+ conferences, facilitated training at 100+ camps, and worked with 10,000+ summer staff.

Ready to finally write emails you’re proud of (and parents actually remember)?

Here's a sneak peek of everything you're going to learn inside this email course:

Day #1. The "Why We Do What We Do" Email - The values message that builds long-term buy-in from your very first send.Day #2. The “Camper Micro-Story” Email - How one real story beats a thousand generic updates every single time.Day #3. The “Staff Insight” Email - The behind-the-scenes transparency that transforms how families see your team.Day #4. The "Behind the Curtain" Email - Revealing the invisible systems that make parents feel confident about your camp.Day #5. The "Camp to Life" Email - Connecting camp experiences to life skills that matter long after summer ends.BONUS. Included Frameworks - Each email comes with a 6-Step Outline to Organize, Write and Deliver your camp message

Hooray! The first lesson of 5 Emails Every Camp Should Be Sending (But Probably Aren’t) is on its way to your inbox.

Within the next minute or two, you're going to get an email from me (Jack Schott).This email contains instructions to get started with our 5 Emails Every Camp Should Be Sending (But Probably Aren’t), so be sure to check it out!But if you have any questions, don't hesitate to hit reply and let me know—I'll be happy to help! :-)Now go and check your inbox!

P.S. If you don't find the email in your inbox in the next couple of minutes, please check your spam folder...Chances are it ended up there.(Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot! 🤷🏻)